Customers can enjoy savings on premium quality holiday essentials and treats for all ages

LAKEWOOD, Colo., March 30, 2023 /PRNewswire/ -- Planning a good4u^SM Easter just got easier and more affordable with Natural Grocers®. The largest family-operated organic and natural grocery retailer in the U.S., is offering customers deals on Easter essentials plus easy, delicious meal options and recipes for an "egg-stra" special holiday.

EASTER BASKET IDEAS FROM NATURAL GROCERS 
Natural Grocers continues to offer products that match its commitment to quality and affordability all year round, with extra special attention and care at holidays. The Easter Bunny will enjoy shopping this year's selection of fun, affordable and unique products for both children and adults and have enough extra change to purchase some scrumptious celebratory organic carrots for the big day.

• March 31-April 29: Customers can stock up on Easter essentials with up to 33% off Natural Grocers' Always Affordable^SM prices on select products. ^[i]

FREE-RANGE EGGS, THE NATURAL GROCERS' WAY 
It's hard to picture an Easter celebration without the eggs! Buying free-range eggs from Natural Grocers, ensures that your eggs come from happy and healthy hens. The company's free-range egg standards go above and beyond the limited USDA requirements, clearly defining things like "continuous access to the outdoors" and covers additional humane standards of care and ecologically thoughtful practices.

• {N}power® members can enjoy select Free-Range Eggs ($3.99/dozen, limit 2 per customer).^[ii]
• Make your own Easter egg dye from natural foods with this simple and fun recipe from Natural Grocers.
• You can even use brown-shelled eggs—with their darker base, they enhance the color, creating a range of earthy jewel tones!

HOLIDAY HAMS & ROASTS
Natural Grocers only offers meat selections produced in ways that seek to nurture the health of animals, its communities, and the planet. This Easter season, Natural Grocers is offering its customers trusted family favorites such as Beeler's Uncured Bone-In Spiral Sliced Half Ham or Thousand Hills Boneless Strip Loin Roast for a holiday meal centerpiece.^[iii]

• Fully cooked, hickory smoked Beeler's Uncured Bone-In Spiral Sliced Half Ham ($5.45/lb.). Prepare it with the perfect, easy holiday recipe.
• Feed up to eight people with a 100% grass fed Thousand Hills Boneless Strip Loin Roast ($49.99/4 lb. roast).

MEMBERS-ONLY BRUNCH PERKS
{N}power members will enjoy additional savings to create a delicious, easy brunch with some additional caffeine for good measure.

• March 31-April 30: Feed a family of 4 for under $17 with a good4u French Toast Brunch Meal Deal^TM.^[iv]
• April 2-8: Buy one bag of Natural Grocers® Brand Organic Coffee and receive a second bag FREE!^[v]

{N}power, Natural Grocers' loyalty program, is free to join and offers exclusive discounts, digital coupons, rewards benefits, and other members-only features. Customers can sign up for {N}power here.

• For more information about the holiday sales and recipes, click here.
• Click here for a complimentary press kit.
• For media inquiries, please email kmacarelli@naturalgrocers.com.

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial colors, flavors, preservatives or sweeteners, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers make informed health and nutrition choices. With the recent addition of its newest store in McCall, ID, the Company has 166 stores in 21 states. Visit www.naturalgrocers.com for more information and store locations.

^[i] Offers valid only from 3/31/2023 – 4/29/2023 and are redeemable only for in-store customer purchases at participating stores. Quantity limited to stock on hand, no rainchecks. Unless otherwise noted, all discounts are on regular prices, cannot be redeemed for store credit or cash, and cannot be combined with other offers. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.  

^[ii] Limit 2 per {N}power customer. Valid 3/31/2023 – 4/29/2023 only while supplies last. No rainchecks. Void where prohibited by law. {N}power offers available only to registered members and are subject to program terms and conditions available at www.naturalgrocers.com/npower. 

^[iii] Product available at select stores only. Offers valid at select stores only, while supplies last and are redeemable only for in-store customer purchases at participating stores. Quantity limited to stock on hand, no rainchecks. Unless otherwise noted, all discounts are on regular prices, cannot be redeemed for store credit or cash, and cannot be combined with other offers. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.

^[iv] This offer is available only to registered {N}power members. Enter phone number at checkout to redeem. Under price reflects 1/2 package of Natural Grocers Brand Organic Bread and 1/2 bottle of Natural Grocers Brand Maple Syrup 8oz. This offer ends April 30, 2023 and is redeemable only for in-store purchases at participating Natural Grocers stores. Pricing subject to change without notice. Quantity limited to stock on hand; no rain checks. Natural Grocers reserves the right to correct errors.

^[v] Valid 4/2/2023 - 4/8/2023 for {N}power members only. Buy one Natural Grocers Brand Coffee and get a second Natural Grocers Brand Coffee of equal or lesser value for free. Limit 2 free products during offer period. Offer has been auto loaded to account. Valid for in-store customer purchases only and cannot be combined with other offers. Quantity limited to stock on hand; no rainchecks. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law. {N}power offers available only to registered members. Offers subject to program terms at http://naturalgrocers.com/terms, and privacy policy available at http://www.naturalgrocers.com/privacy-policy.

SOURCE Natural Grocers by Vitamin Cottage, Inc.