LAKEWOOD, Colo., July 1, 2021 /PRNewswire/ --{N}power, Natural Grocers' free customer loyalty program, is getting an update, making it easier to earn reward points and take advantage of discounts, digital coupons, and other members-only features. Natural Grocers first introduced its popular {N}power program in 2005 to reward members with exclusive perks and even greater savings beyond the company's Always Affordable^SM Prices.

Starting on July 1, 2021, {N}power customers will enjoy the following benefits:

• Earning points is faster and easier: Earn one point for every $1.00 spent vs. differential point structures and clubs
• Spending those points: Receive a $2.00 reward every time members reach 200 points, up to a maximum of $100 every quarterⁱ vs. varying reward amounts
• New reward: Annual $2.00 reward on customers' {N}power sign-up anniversary
• Special pricing: Includes popular items such as free-range eggs, avocados, whole chickens, almond butter, Natural Grocers Brand Vitamins & Supplements, and more
• Surprise offers and bonus rewards: Throughout the year, members will enjoy exclusive access to promotions such as good4u^SM Meal Deals and free items, such as free chocolate and reusable shopping bags during company-wide events
• Sign up reward: Kick-off membership with a $2.00 reward for signing upⁱⁱ

From July 1 – September 30, 2021, {N}power members will receive 10% off the complete line of Natural Grocers Brand Vitamins & Supplementsⁱⁱⁱ. The newly expanded product line offers a comprehensive range of more than 100 vitamins, herbs, minerals, and precision formulas made from high-quality ingredients and third-party certified Good Manufacturing Practice (GMP). To learn more about Natural Grocers Brand Vitamins & Supplements, click here.

Customers are invited to join {N}power by filling out a quick form here or by texting 'organic' to 72345^iv.

Natural Grocers supports the communities it serves with its unique grocery shopping experience, free Nutrition Education, strict product standards, world-class customer service, and community outreach. At their local store, customers will find an array of fresh 100% organic produce, 100% humanely and sustainably raised meats, 100% free-range eggs, 100% pasture-based dairy, the highest quality natural and organic groceries, vitamins and supplements, and household essentials.

For more information of the updated {N}power program, please visit: www.naturalgrocers.com/npower

About Natural Grocers by Vitamin Cottage
Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial colors, flavors, preservatives or sweeteners, or partially hydrogenated or hydrogenated oils. The Company sells only USDA certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, safe, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers make informed health and nutrition choices. The Company, founded in 1955, has 161 stores in 20 states.

SOURCE Natural Grocers by Vitamin Cottage, Inc.