LAKEWOOD, Colo., May 12, 2021 /PRNewswire/ -- Natural Grocers™, America's Organic Headquarters®, will expand and relocate its Midland, TX, store to just 3.3 miles east of its original location. The current store, located at 3116 N. Loop 250 W., will close on Monday, May 17 at 5:00 p.m. and the new location, at 3001 Loop 250 Frontage Road, will open on Thursday, May 20 at 8:30 a.m.

What's New for the Midland Community
The May 20 reopening will unveil a contemporary layout with a store that is over 25% larger than the original location. It will introduce a more efficient checkout experience, a Nutrition Education Center, and increased product selections throughout the store. Customers will enjoy expanded shelf space in core departments, such as 100% organic produce, vitamins and supplements, body care and beauty, and meat and seafood. The company, ever-conscious of its environmental impact, has upgraded the new space with sustainable building features and energy-saving innovations, such as non-toxic building materials and 100% LED lighting, for a lighter carbon footprint.

Grand Reopening – Giveaways and Discounts 
Starting on May 20, Midland's grand reopening celebration will include:

• Recipe Bag Giveaway: A delicious breakfast just got easier with the Natural Grocers Recipe Bag. On May 20, the first 100 customers will receive a free Natural Grocers cooler bag filled with Natural Grocers Brand Gluten-Free Pancake and Waffle Mix and ingredients to whip up a batch, plus a Natural Grocers Kitchen Set with oven mitt + utensilsⁱ.
• Grand Opening Prize Contestⁱⁱ: From May 20 – 24, customers can enter to win fabulous prizes, such as a $500 Natural Grocers gift card, an Aventon E-bike, a Vitamix blender, a Cuisinart food processor, and more. Entry forms will be available at the store.
• Prize Wheel: From May 20 – 26, customers are invited to spin the prize wheel when they visit the Nutrition Education Center. See store for more details.
• Special Grand Reopening Discounts: From May 20 – June 19, customers will enjoy exceptional dealsⁱⁱⁱ on 100% organic produce, including strawberries, raspberries, grape tomatoes, and zucchini; humanely raised bacon and bacon alternatives, free-range eggs^iv, and staple items such as GT's Kombucha, Mary's Free-Range Non-GMO Chicken, and Natural Grocers Brand 2 lb. Organic Rolled Oats.

What's in Store for Midland
The Midland store, which originally opened in 2011 as Natural Grocers' 7^th Texas location, and its good4u^SM Crew have been proud to serve the area for 10 years. At the new location, Natural Grocers will continue providing the community with its unique grocery shopping experience, strict product standards, world-class customer service, and community outreach in a space that will serve Midland even better than the original.

The expanded and modern layout means that Midland area residents will have access to an even larger array of fresh 100% organic produce, 100% humanely and sustainably raised meats, 100% free-range eggs, 100% pasture-based dairy, the highest quality natural and organic groceries, vitamins and supplements, and household essentials, all at Always Affordable Prices^SM. For additional savings, customers can sign up for {N}power®, Natural Grocers' free loyalty program for exclusive discounts, digital coupons, rewards benefits, and other members-only features. Customers can sign up for {N}power here or by texting 'organic' to 72345^v.

Natural Grocers' Nutritional Health Coaches (NHCs) support customers' health and wellness journeys with free, one-on-one health coaching sessions, which are currently available via phone and video. 

Residents of Midland and its surrounding communities can enjoy a clean and safe-as-possible shopping environment at the new location, due to the COVID-19-related policies and guidelines in place at all Natural Grocers stores. The new store will open with modified store hours as follows: Monday – Saturday: 8:30 a.m. to 9:06 p.m.; and Sunday: 9:00 a.m. to 7:35 p.m. Additionally, there will be two weekly shopping hours exclusively for seniors (ages 60 and older), pregnant women, and individuals with underlying medical conditions: Sundays from 9:00 a.m. to 10:00 a.m. and Wednesdays from 8:00 a.m. to 9:00 a.m.

For more information on Natural Grocers' Midland store, please visit: www.naturalgrocers.com/store/midland

About Natural Grocers by Vitamin Cottage
Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and vitamins and supplements. The products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial colors, flavors, preservatives, sweeteners, or partially hydrogenated or hydrogenated oils. The Company sells only USDA Certified Organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, safe, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers make informed health and nutrition choices. The Company, founded in 1955, has 161 stores in 20 states.

SOURCE Natural Grocers by Vitamin Cottage, Inc.